How to find the best keywords for SEO – the keys to your online success

How to find the best keywords for SEO – the keys to your online success

best keywords for blogsThe story of how you likely found this post may have started in a search box. Those few simple words, questions and thoughts typed away and ENTER… here you are.  There is a bit of science to it, also some tactics and I want to show you how to find the best keywords for SEO.

With billions of search phrases and words, it’s just mind-boggling how much information is on the web and how fast we can find the best related content of our choosing. Search engines like Google, Bing, Yahoo, Facebook and YouTube do a terrific job of categorising content which is done with keywords found in titles, content, meta information and meta tags.

One of the core components of making it in online business is to get your site to hit that first page of search listings. This is not just dependant on keywords, but if your site is young, selecting strategic keywords could be the key to helping you rank in searches.


How to do effective keyword research

No doubt you’ve found your niche and you have your article ideas rearing to go. The are many ways of arriving with a list of keywords to suit your content. Like choosing anything online, make a big list a work your way down.

Start off by making an inception list of heaps of keywords that fit your content. Jot down what’s in your mind first then start the firsts step of research by:

Google it: Use Google and other search engines to type in the key phrases or words and review what your competitors are using. Run through the first few pages and jot some ideas down.

Product and Brands: Searches products and brands if you are promoting. This is a great way to find alternate search terms not just in a brand, but competitors brands and products.

Check the competition: See what the competition is using. Look at the 5 top searches in your keyword or phrase.

Soovle through the words: No that’s not a typo, Soovle is very cool free tool combining different search engines from Bing, Yahoo, Amazon, Goolge, Wikipeda, Youtube and Answers.com which quickly spit out an instant search.

best keyword search tools

Expand your horizons: start looking at related search terms. If your using Google, scroll to the bottom of the page and capture the best related search terms. This could make the keyword phrase more unique, have different competition or open your niche to other traffic sources.

Slurp though your soup: use the alphabet soup method to open the range of keywords available. This can be achieved in Google by changing one of the words in your key phrase with different letters. See this video example for a better explanation.

One last thing I’d add here is too make sure your keyword is relevant to your content. Don’t try to fool people to come to your content if its unrelated. You’re audience will diminish and so will your authority within search engines.

 


How do I choose keywords for SEO

Once you have list of wide ranging keywords, you need to optimize them so Search Engine Optimization comes into play.

The most popular keywords are what search engines will raise to the top of their list and that’s where we want to be. Unfortunately, with top ranging search terms come with high competition.

If you have a well-developed website with regular flow of traffic, you can stand a chance to hit the first page of the searches.

If your site and content is still young, you may want to go for lower competition words which aren’t as popular. You’ll have a better chance of ranking higher in the chain.

How do you check keywords for popularity and competition?

There are heaps of keyword tools available out on the market and all have different features. I’ve used many of them but seem to return to these 2 effective tools:

Google adwords for keywordsGoogle Keyword Tool: If you don’t have a Google Adwords Account, you’re just not serious about keywords. Google Keyword Planner offers a great free platform to view monthly traffic on search term and a very rough guide on the competition.

The thing I like a Google Keyword Planner is that is show the suggested bids for paid SEO on search terms. This is valued on what everyone else is paying from them so you know they’re working for someone if the rates are high.

What I don’t like is the way they range competition with a Low, Medium or High rating. It’s not an very accurate measure and is just a general guide. But what do you want for free!

 

best keyword toolsJaxxy Keyword Tool: Jaxxy is one of my favourite keyword tools out there. It is not just detailed and accurate, it gives you a whole host of added features like:

  • Built in Alphabet Soup Search
  • Save List of Keyword Research
  • Search History
  • Search Analysis of Google, Bing and Yahoo
  • Site Rank

My favourite feature about Jaxxy is its detail for popularity and competition which has helped get my sites to the front page of search engines.  With this detail I can strategical pick the best search terms for my posts, pages, pictures and videos.

This is a paid program $19/month for Pro or $49/month for Enterprise. It’s a small investment I pay to get high ranking sites.

You can trial a free Starter account that gives you 30 free search terms and access to some of the great inbuilt tools.

>>>Get your free Jaxxy Strater Account  and try for yourself<<<

Implementing keywords into a website for success

Completing your research and analysis, you should have excellent keywords ready to be added to your content. How can you use keywords to get the most out of SEO?

Page or Post Name: You the keyword logical phrase in your page name and your permalink if possible. This will be a starting point for search engines to index you.best keyword placement

The key to making this keyword phase successful is to also use it once in the first few paragraphs of your post. This is because search engines scan your content and the first few paragraphs are most commonly scanned.

Don’t Repeat it too often: Don’t use the search term too often in your content. This can affect your chances of grabbing a high rank as some of the SEO algorithms don’t like this.

Instead use related search terms when inserting keywords and phrases elsewhere in you content.

Picture get searched too: Always add keywords and phrases to Alt text in your pictures. This meta data is also scraped by Search engines and can generate incredible traffic.

Keyword Headings: Create some logical heading with keyword phrases. These can also be related keyword terms that you found during your research. Just because the keywords aren’t at the top of your content, doesn’t mean it won’t rank.


Start generating your keywords today

I hope you found these basic tips useful for finding your best keywords. This space is vast and fluid so you have to stay on top of your game with what’s available and latest algorithms for search engines.

Keywords are powerless without the best analytical data you can get and proper placement in your content. This is such an important part of developing your traffic and audience. So, make sure you find the best keywords before you publish.

Do you have any favorite tips for picking successful keywords? Please comment below.

Sharing is appreciated

29 thoughts on “How to find the best keywords for SEO – the keys to your online success

  1. Wow! This is an epic post! I’m personally running my website and doing things like keyword research and SEO everyday. This is one of the most comprehensive post I’ve seen regarding finding the right keyword and ranking your content.

    There’s nothing more I could add. I just want to say that Jaaxy is awesome. It’s my favorite keyword tool as well 🙂

    Keep up the good work my friend!

  2. Well..took me a while the understand the fact that I need some keywords in my content.
    The post is very usefull to me, because I am still a begginer in this WA thing.

    Kind regards, Attila

    • It’s great advice if your still a beginner. I was looking at my first 15 posts on my first website and no popular keywords were used which led to poor rankings on those pages. The good thing was that I edited them and changing it which improved traffic to these pages.
      All the best Attila with your online endeavours.

  3. Hey Vin,

    Another quality article! SEO is a real key plank to success on the internet. You go through and explain it all so beautifully. A beginner could understand it all so easily. Love the website.

    I use Jaaxy myself and I certainly agree with all you say about it. Without doubt its the best I have used. And more importantly when used correctly it works so well. It has helped me immensely. Definitely advise anyone who is serious about affiliate marketing, online sales or just getting heaps of traffic to your website Jaaxy is the rolls royce 🙂 Keep up the great work buddy,

    Kev

      • I tend to find a topic first then write the article and then find keywords. Seems to work ok, however I think the gurus say to find the keyword first then write the article. Whatever works best for you I think Vince 🙂 Kev

        • For me it depend on how much SEO I want to push on a post. Creating a post just on keywords can read a bit weird.
          So, I have some posts which I do keyword research first and others where I just need to get the content out of my mind and to a post but don’t worry too much on keywords.

  4. This is such a useful article for the people who are working online or have websites. I have one and this article is really helpful for me. Great advises and tips about selecting Key Words to get good traffic. Thank you so much for sharing this helpful article with us.

  5. Great information on a very important aspect of internet/affiliate market. I appreciate this new tool called Soovle, which I was not aware of. Loved the alphabet soup technique.J

    • Yes Soovle is a little beauty and quick way to review an array of search engines for related searches. Try the Alphabet Soup method in Soovle. It’s so cool.

  6. These are some really useful tips. I never realised that I could add keywords in pictures too and will definitely use this now I know!

    I will also bookmark Soolve for keyword search too which I think is fantastic as it all done in one place.

    Could you tell me, for example, in a 1000 word article/post, how many times you would use your related keyword before it’s considered ‘keyword stuffing’? Many thanks.

    • Great question Tersea. As long as the content reads well and the keyword are diverse and not repeated, you could get one in every section of your post. Try to save them for headings if you can for them to be more effective.

  7. Great advice Vince. Really helpful.

    I haven’t heard of Soovle before. I did think that that was a typo, lol. How exactly does that work then?

    You put in a search term, hit Enter and then it comes up with results for each of the search engines?

    I like to see what the competition is doing. I take the best bits from them and then use it that to write my post.

    So I will research a number of sites and include as much useful content from them as I can. In my own words of course, and I use my own spin.

    I think that people want to find what they’re looking for all in the one place. They don’t want to go to one site, then go to another and then another. That is where my site comes in 🙂

    • I can’t agree more with comments Owain.
      Soovle is overlay of many search engines at once. I’m not sure how accurate it is and by that I mean how up to date the search terms are. But as you described it, it works as simple as that.

  8. Thanks for the informative post! Finding the best keywords for SEO would be necessary for creating quality and engaging content, though ranking such content takes some time. Low hanging fruit keywords are truly the needful for building an online business through content writing.

    The main parameters to consider when trying to use a keyword search tool for making content are Quoted Search Results ( QSR), keyword Quality Indicator (KQI), SEO, monthly traffic and lots more.

    Cheers,
    Israel Olatunji

    • Brilliant Israel! You know your stuff when it comes to keywords. I can see why your site is so successful.
      Did you find proper key selection improve traffic to your posts?

  9. Great suggestions as always. I personally use Jaaxy myself, and find this tool to be very useful in achieving great ranking due to the wide array of tools that Jaaxy offers. If you are not using this tool, then you are missing out!!

  10. I love the article about Jaaxy. This is a great keyword tool and it goes into dept like no other keyword site out there, it;s so easy and simple to use. I;m currently use it and I love it 🙂

    • Same with me William. if your making hundred or even thousands per month, th pro membership at $19 is small investment for such great tools and value.

  11. Thank you for this Vince =) It is refreshing to read something like this. As a fellow blogger, this is an aspect I sometimes neglect focusing on. But indeed, having the best and the right keywords will be very beneficial as we generate traffic to our site. After all, we may build good and compelling articles but if no one visits it, this will be as good as nothing. Thanks for this one bro. You made me re-think. I’ll definitely follow your advice. Thanks again =)

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